UX Design Insights & Learning
Real stories from the field, practical guidance for your design journey, and honest perspectives on what actually works in user experience design
Torvald Helgesen
Lead UX Designer
"After spending eight years working on everything from fintech apps to
e-commerce platforms, I've learned that the best designs come from
really understanding people's daily frustrations. Not the dramatic ones
you read about in case studies, but the small annoyances that happen
every day."
Mobile-First Reality
Most users in Thailand access apps primarily on mobile devices
during commutes and breaks. This means every interaction needs to
work perfectly with one thumb while standing on a crowded BTS
train.
Cultural Context Matters
What works in Silicon Valley doesn't always translate directly.
Thai users often prefer more visual feedback and confirmation
steps, especially for financial transactions or important
decisions.
Performance Is UX
Beautiful animations mean nothing if your app takes 8 seconds to
load on 3G networks. Speed and reliability often matter more than
fancy visual effects in real-world usage.
Iteration Over Perfection
The best solutions usually emerge after several rounds of user
feedback and refinement. Start simple, test with real people, then
improve based on what you actually observe.
Your UX Learning Journey
A practical roadmap based on how successful designers actually develop their skills
1
Foundation & Design Thinking
Start with understanding how people interact with digital
products. You'll learn user research basics, information
architecture, and wireframing. No prior design experience
needed — we begin with observing how you naturally use apps and
websites.
User Research Wireframing Design Principles Problem Solving
2
Visual Design & Prototyping
Move beyond wireframes to create polished interfaces. Master
Figma for design and prototyping, understand color theory and
typography, and learn to create designs that work across
different devices and screen sizes.
Figma Mastery Visual Hierarchy Responsive Design Prototyping
3
Advanced Interactions & Testing
Design complex user flows and micro-interactions. Learn
advanced prototyping techniques, conduct usability testing with
real users, and understand how to measure the success of your
design decisions through analytics and user feedback.
User Testing Advanced Prototyping Analytics Design
Systems
What Our Students Actually Say
I was skeptical about online learning for design, but the hands-on
projects made all the difference. Within three months, I was
creating designs that actually solved user problems instead of just
looking pretty.
Product Designer at Tech Startup
The program helped me transition from graphic design to UX design.
What I appreciated most was learning how to validate design
decisions with user research rather than just following trends.
UX Designer at E-commerce Platform
The mentorship aspect was invaluable. Having experienced designers
review my work and provide feedback helped me improve much faster
than trying to learn everything on my own.
Junior UX Designer at Digital Agency
Ready to Start Learning?
Our next cohort begins in August 2025. Early applications open in March 2025.
View Learning Program