How CortexCogni Transforms User Experiences
We believe great UX design happens through understanding, research, and careful iteration. Here's exactly how we approach every project to create meaningful digital experiences.
Understanding Your Users First
Most design projects fail because teams jump straight to solutions without understanding the actual problem. We start differently.
Before any wireframe gets drawn or pixel gets placed, we spend time with your users. Real conversations. Actual observations. We watch how people currently navigate your challenges and where they get stuck.
Our Three-Phase Approach
Every project moves through distinct phases, but we stay flexible enough to adapt when user feedback points us in new directions.
Discovery & Research
We dig into your business goals, user needs, and technical constraints. This includes user interviews, analytics review, and competitive analysis to understand the full landscape.
Design & Prototyping
Based on our research, we create wireframes, interactive prototypes, and high-fidelity designs. Every decision gets tested with real users before moving forward.
Implementation & Optimization
We work closely with your development team to ensure designs translate perfectly to code, then continue optimizing based on real user behavior and feedback.
The People Behind Your Project
You'll work directly with experienced designers who understand both the creative and business sides of UX. No junior designers learning on your project.
Bjorn Lindqvist
Senior UX Designer
Eight years designing interfaces for Thai e-commerce and fintech companies. Bjorn specializes in complex user flows and has helped reduce cart abandonment rates by an average of 35% across his projects.
Sienna Kowalczyk
UX Research Specialist
Former behavioral psychologist who transitioned to UX research five years ago. Sienna conducts user interviews and usability testing that uncover the real reasons behind user behavior patterns.
Why Our Approach Works
The difference isn't just in our process – it's in how we adapt that process to your specific situation. A startup building their first product needs different research methods than an established company optimizing existing flows.
We've learned that successful UX projects happen when business goals align perfectly with user needs. That sounds obvious, but it requires constant communication and regular check-ins with both stakeholders and actual users throughout the project.
Data-Driven Decisions
Every design choice gets backed by user research, analytics data, or usability testing results.
Iterative Improvement
We test early, test often, and adjust designs based on real user feedback rather than assumptions.
Business Impact Focus
Beautiful design is great, but we measure success by improved conversion rates and user satisfaction scores.
Cross-Cultural Expertise
Working in Thailand's diverse market has taught us to design for different user behaviors and cultural preferences.
Ready to Start Your UX Project?
Let's discuss your specific challenges and see how our approach can help improve your user experience and business results.
Contact Us Today